Wednesday 20 April 2022

The benefit of naught

Seeing beyond the plain offer

What looks like an offer may not necessarily have a benefit, as there can be many variables at play to determine if, in the immediate term, the situation might have some credible participation. In the same terms, a bargain, attractive as it may seem, is also perverse; in that, it presents an opportunity to acquire either what you do not need or more than you need.

The utility of that acquisition is elastic, as it might give you the benefit of longer use or better facility, much as acquiring excess beyond what you need can lead to waste. The balance between the durable and the perishable is somewhat lost as consumption might be sped up or storage presages the loss of quality and usability.

Not all offers should be grabbed and taken advantage of, just as a bargain might not be of any benefit to you as it is to those offering the bargain to shift stuff or get more footfall. To paraphrase an old sales dictum, if you are not paying the going and full price of an offer or a bargain on a product, you have become part of the product.

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